Matt Drodge

Research Director
Walnut Unlimited

Matt Drodge is a market research director at Walnut Unlimited specializing in consumer insight with over 11 years’ experience in a multitude of categories, including tobacco, retail, and implicit consumer behavior. During his career, Drodge has spent many years conducting research in the tobacco and nicotine industry, understanding adult usage, behaviors, and attitudes within both the combustibles and reduced-risk product categories.



Seoul, September 2023