Everest Zhao is the cofounder and CEO of ICCPP Group, the parent company of Voopoo. He has over 10 years' experience in the vape industry and focuses on electronic atomization technology and solutions. In 2017, Zhao founded the brand Voopoo and led the team to develop the instant inhaling vaping product Drag, which has successfully changed user habits with its 0.025 second igniting speed. In 2019, Zhao and his team launched Vinci, which broke the traditional boundaries between mod and pod, and heralded an era of compatibility between them. Thanks to comprehensive industrial ecological thinking, insisting on the whole industry chain layout and global operation, Zhao created the ICCP ODM+ business in 2022. This is an innovative ODM stretegic cooperation model that provides more premium vape solutions and services for customers' brands.
Zhao also serves as the executive vice director-general of ECCC and endeavours to build an ecosystem that benefits industry and consumers alike, through innovation and partnership.